Skylar Lanier Joins Carriage Trade Public Relations® and Cecilia Russo Marketing as Public Relations Specialist
(SAVANNAH, GA) Skylar Lanier has returned from graduate school in Scotland to her hometown of Savannah to accept the position of Public Relations Specialist with the collaborative companies Carriage Trade Public Relations®, Inc. and Cecilia Russo Marketing, LLC.
Lanier will coordinate communications, media and print collateral to build strong relationships between local businesses, nonprofits and the community.
“I had the privilege of working with these firms as an intern before I completed my undergraduate degrees, so this homecoming has been twofold for me,” Lanier said. “I am looking forward to rediscovering Savannah through the exciting lens of this career.”
Lanier will be working with public relations and marketing veterans Cecilia Russo Turner of Cecilia Russo Marketing and Marjorie Young of Carriage Trade Public Relations®, along with junior partner Cynthia Cradduck and a team of writers, photographers, videographers and marketing and public relations coordinators. The two companies conjoin to serve a diverse clientele across the Southeast.
“We were impressed with Skylar’s talents during her internship and are thrilled that she has matured into a full-time role with us,” said Turner. “Her addition has been a reinforcement of the strong work ethic and positivity we always strive to embody as a team.”
Lanier earned bachelor’s degrees in public relations and English from the University of Georgia, where she was enrolled in the Honors Program and graduated summa cum laude. She minored in Spanish and studied abroad in Madrid, Spain, as well as in Oxford, England, during her time at UGA. Lanier went on to earn a master’s degree in contemporary literature from the University of Edinburgh in Scotland, where she was an editor for the FORUM Postgraduate Journal and a member of the finance and investment club.
In addition to undergraduate internships with The Georgia Review and South Magazine, Lanier was a member of the Pi Beta Phi sorority and a Phi Beta Kappa inductee. She also served as Public Relations Chair and Head Mentor with the Thomas Lay After-School Program, where she was responsible for coordinating mentors, running a kids’ cooking club and raising awareness among UGA students to maintain a steady base of volunteers.
During her free time, Skylar enjoys reading, practicing Zumba, taking long walks on the beach and blogging about cooking.
ABOUT CARRIAGE TRADE PUBLIC RELATIONS®, INC.
Carriage Trade Public Relations®, Inc. is Savannah’s premier reputation management company. Founded in 1995 by Marjorie Young to help businesses increase their visibility in their community and globally online through its trademarked strategy, the REPUTATION MATRIX™ method.
ABOUT CECILIA RUSSO MARKETING, LLC
Cecilia Russo Marketing, LLC was founded by Cecilia Russo Turner in 2008. The firm puts the power of publicity to work, helping organizations, businesses and individuals move the needle and achieve their specific communications objectives through key reputation management strategies. For more information, call 912-665-0005 or visit https://ceciliarussomarketing.com