Carriage Trade Public Relations Announces August Open for Business®: Does Your Pitch Pass the Test?

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Carriage Trade Public Relations Announces August Open for Business®: Does Your Pitch Pass the Test?

(SAVANNAH, GA) Join Carriage Trade Public Relations®, Inc. for the August session of their monthly Open for Business® series. This month’s topic is focused on pitching and how to improve yours. Cynthia Cradduck, Junior Partner, will host the conversation on Wednesday, August 28, at noon.

Open for Business® is a monthly online social media article review series, where current marketing articles are discussed that will help your business become more competitive. It is held on the last Wednesday of every month at noon via Facebook Live on Carriage Trade Public Relations’ account.

The article this month can be found here: http://www.publicrelationstoday.com/pitching/?open-article-id=9999286&article-title=does-your-pitch-pass-the-5-second-skim-test-&blog-domain=prsa.org&blog-title=prsay

For more information, visit https://www.facebook.com/events/441614443102931/

ABOUT CARRIAGE TRADE PUBLIC RELATIONS®, INC. Carriage Trade Public Relations, Inc. is Savannah’s premier reputation management company. Founded in 1995 by Marjorie Young to help businesses increase their visibility in their community and globally online through its trademarked strategy, the REPUTATION MATRIX™ method.

MEDIA CONTACT Cynthia Cradduck Junior Partner 912.856.9075 savannahpublicrelations@gmail.com

Train Your Next Executive Through Internships and Apprenticeships

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Train Your Next Executive Through Internships and Apprenticeships
By Sherry Daniel

Sherry Daniel, Roto Rooter Plumbers of Savannah

By the year 2030, nearly 80 million people in the United States’ workforce will have reached retirement age, as compared to about 49 million this year. Statistics from the U.S. Bureau of Labor suggest that three out of every four people in the trades will have retired by then.

Meanwhile, only 41 million new people will be entering the workforce. That means, as the baby boom generation ages, the workforce will shrink, creating opportunities for the next generation of workers in trades such as electricians, HVAC technicians and plumbers.

A job in the trades has always been an excellent path for a young person entering the workforce because there are ample opportunities to turn an entry-level position into a rewarding and secure career. Those opportunities are greater than ever before, but in today’s competitive job market, the trades need to take a page from other industries to open doors to new workers through programs for interns and apprentices.

The good news is many colleges and trade schools do have collaborative relationships with businesses that reward students participating in such programs with college credits or paychecks and the potential for full-time employment.

Michelle Groover, who administers the internship program for Georgia Southern University’s Department of Communication Arts, says such programs benefit both employers and students.

“The student is able to bring insight from what they have learned in class to the organization, such as the latest from the world of social media, which changes so quickly,” she said. “In return, they receive real-world experience by working at the job site and learn how what we’ve taught them works in the real world.”

“We can show students so much in the classroom, but until they get the actual experience they won’t know how the real world works,” said Groover. “We have had as many as 40 students intern at a given time, working in their field of study at small businesses to large companies.”

At the same time, apprenticeship programs typically offered in the trades provide a similar learning experience while they guarantee a paycheck from day one.

When I interview a prospective employee, I am not necessarily focused on what they can do now. I look at what they can achieve. The interview experience itself is one of the most important career-building tools for someone entering the workforce. I don’t expect every candidate to start out with job experience, but I do expect these five things:

1. Be mindful. The job interview is a two-way conversation. Both you and the interviewer are deciding whether this company and this position are a good fit. Relax and realize you may have more power at this moment than you might think.
2. Be prepared. Know something about the company before you walk in the door. Find out with whom you’re applying and what the position requires.
3. Be groomed. Pull yourself together with your attire and your grooming.
4. Be curious. Ask intelligent questions about the job and the company and don’t be afraid to interact with the interviewer.
5. Be willing to listen to suggestions. The interviewer may say you’re not right for this position or this company but you might be a good fit for another position or with another firm. Follow up on those recommendations.

What happens after an employee is hired makes the difference between whether they start a job or embark on a career.

For example, my company offers an in-house apprenticeship program that provides paid, on-the-job training alongside master plumbers. Within three years, an entry-level employee can become certified as a journeymen plumber and in a few more years should be able to obtain their master certification.

We help them prepare for the rigorous testing process, including paying for all of their expenses while they test and obtain their licenses. Throughout their career, their salary grows commensurate with the certifications they earn and the experience they gain.

You might wonder why a business owner would want to invest so much in their workforce. The U.S. Department of Labor estimates the average plumber makes a little more than $50,000 a year, but in my experience, a well-qualified master plumber can earn three times that, and a good one is worth every penny.

It’s time to clear up misconceptions and get the word out that the trades offer exciting career paths that can lead to a substantial income. We must work with institutions of higher learning to ensure that trades-focused educational and internship opportunities are both available and attractive.

Sherry Daniel is the owner of Roto-Rooter Plumbers of Savannah. Services include commercial plumbing and drain cleaning, industrial plumbing maintenance, residential plumbing and drain cleaning, backflow services, restaurant maintenance, AO Smith water heater specialist, hotel maintenance and remodeling, kitchen and bathroom remodeling, and emergency servicing. For more information, please call (912) 303-8570or visit https://www.rotosavannah.com/home.html

Mark Howard to Present “Avoiding the 3 Biggest Mistakes People Make Regarding Retirement” to Savannah Jaycees

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Mark Howard to Present “Avoiding the 3 Biggest Retirement Mistakes”

(Savannah, GA) Mark Howard, President and founder of Howard Financial Group, will be the featured speaker at The Savannah Jaycees meeting on Tuesday, August 1st. Open networking will begin at 5:30 p.m. and the program will run from 6 p.m. to 7 p.m. at the Savannah Jaycees’ headquarters, located at 101 Atlas Street.

Howard will present “Avoiding the 3 Biggest Retirement Mistakes” during the Jaycees August gathering as a part of their “Leadership Now” series. Attendees will learn:

· How to earn consistent returns in today’s economy

· What “true diversification” is.

· The hidden costs of the most common form of investments.

Howard has over 25 years experience in the financial services industry. He is recognized as an expert on Retirement Income Planning and has been featured many times on news outlets such as The Wall Street Journal, The Atlanta Journal-Constitution, Atlanta Business Chronicle, Barron’s Magazine, South Magazine, AM 750 WSB, AM 1290 WTKS and Savannah Morning News.

In 2014, Howard founded Howard Financial Group, which is headquartered in Savannah. His firm focuses on strategies to grow their clients’ retirement dollars while taking less risk. “We specialize in protection of principle, providing a reasonable rate of return over time, and keeping things simple for our clients”, said Howard.

Howard Financial Group services clients from all over the country, many that are recognizable names from the world of sports, entertainment and politics.

Last year, Howard and his firm were chosen to be a part of Advisors Excel, an elite group of financial advisors nationwide that were recently highlighted in the New York Times bestseller Money: Master the Game, written by Tony Robbins.

“From our work helping thousands of families and individuals from all walks of life prepare and transition into retirement, I’m able to give a unique perspective into what works and what doesn’t,” said Howard. “I hope to share some timely information with this group of young business professionals and area leaders to help them avoid the same mistakes so many others have made.”

For further information, or to register, visit the Savannah Jaycees web site at http://savannahjaycees.com/savannah-jaycees-leadership-now-series/ or visit them on facebook at Facebook: https://www.facebook.com/savannah.jaycees/

For more information on Howard Financial Group, visit www.howardfinancialgroup.com or call 912-777-6944.

MORE INFORMATION ON THE SAVANNAH JAYCEES
The Savannah Jaycees is a nonprofit organization of young professionals, between the ages of 21 to 40, whose mission is to inspire leadership development through community involvement. The Savannah Jaycees have been an organization since 1942 and are celebrating their 75th Anniversary this year. Among the Savannah Jaycees’ most notable projects were the installation of voting booths throughout Chatham County, spearheading efforts to build the Civic Center, helping to build the Kicklighter School and Chatham Nursing Home, founding Toys-for-Tots with the Marines and the fire department, renovating the Forsyth Fountain, and creating Jaycees Park on Tybee Island. The United States Jaycees was founded in 1920 with vision is to be the leading global network of active young citizens. To learn more, visit http://savannahjaycees.com/ or https://www.facebook.com/savannah.jaycees?ref=br_tf
Cecilia Russo
Cecilia Russo Marketing
912-665-0005
info@crussomarketing.com

Marjorie Young
Carriage Trade Public Relations, Inc.
912-844-9990
marjorie@carriagetradepr.com

Amanda Gall Selected for Public Relations Internship with Carriage Trade Public Relations and Cecilia Russo Marketing

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(SAVANNAH, GA) Carriage Trade Public Relations, Inc. and Cecilia Russo Marketing, LLC. are pleased to announce that Amanda Gall has been selected as an intern for the summer of 2017.

During this paid internship, she will have responsibilities including press writing, media relations, research, search engine optimization, photography and videography, and community relations.

Gall is a Savannah native and is currently attending Georgia Southern University as a junior. She is pursuing a degree in public relations with a minor in hospitality management. She is an active member of Omega Phi Alpha, a community service sorority, and holds the positions of sisterhood event coordinator and alumni liaison.

While attending school, Gall works part time at Statesboro First United Methodist Church as a nursery staff member. She has previously worked with Gazebo Weddings of Savannah as an assistant event coordinator. In her spare time, Gall gives back to the community by volunteering with various organizations for differently abled adults and children including Lowcountry Down Syndrome Society. Gall hopes to one day work in public relations for an organization that works with differently abled individuals.

Amanda Gall

Carriage Trade Public Relations, Inc. and Cecilia Russo Marketing, LLC. are pleased to announce that Amanda Gall has been selected as an intern for the summer of 2017.

ABOUT CARRIAGE TRADE PR, INC. AND CECILIA RUSSO MARKETING, LLC:
Carriage Trade Public Relations and Cecilia Russo Marketing are Savannah’s premiere reputation management company. The mission of this collaborative public relations team is to help businesses increase their visibility in their community and globally online using the trademarked strategy, the REPUTATION MATRIX™ method

For more information, contact:
Marjorie Young
CEO of Carriage Trade PR, Inc.
Phone: 912.844.9990
Email: marjorie@carriagetradepr.com

Cecilia Russo
CEO of Cecilia Russo Marketing, LLC.
Phone:912.665.0005
Email: info@crussomarketing.com

Elizabeth Poole Selected for Public Relations Internship with Carriage Trade Public Relations and Cecilia Russo Marketing

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Elizabeth Poole Selected for Public Relations Internship with Carriage Trade Public Relations and Cecilia Russo Marketing

(SAVANNAH, GA) Carriage Trade Public Relations, Inc. and Cecilia Russo Marketing, LLC. are pleased to announce that Elizabeth Poole has been selected as an intern for the summer of 2017.

Poole’s responsibilities will include media relations, writing press releases and award announcements, researching, search engine optimization, keywords, social media management, photography, videography and community relations.

A Savannah native, Poole recently graduated from the University of Georgia achieving a degree in public relations from the Grady College of Journalism and Mass Communications. She also earned a minor in fashion merchandising and a certificate in new media. She plans to return to Athens in the fall to receive a Master of Arts in public relations and advertising.

“I think this internship will be unlike any other,” said Poole. “Doing reputation management for clients that I’ve known and heard about since I was a child is so rewarding, and I’m excited to learn from the best public relations professionals in Savannah.”

Elizabeth Poole Internship

Elizabeth Poole, new intern for Carriage Trade Public Relations and Cecilia Russo Marketing

In her past, Poole has been an intern with Felicities PR of London and Liz Lapidus PR located in Atlanta. An active member on campus, she served on the event planning committee for the Drewry chapter of the Public Relations Student Society of America and was the 2016 Host and Decor chair for the largest student-run networking event on campus, AdPR Connection.

In her spare time, Poole enjoys giving back to the community by visiting homeless animals at the local shelter. She is also an avid beach goer and loves to spend time in the sun with her family and friends. Poole hopes to one day work for a public relations company that shares her passion for animals in need.

ABOUT CARRIAGE TRADE PR, INC. AND CECILIA RUSSO MARKETING, LLC:
Carriage Trade Public Relations and Cecilia Russo Marketing are Savannah’s premiere reputation management company. The mission of this collaborative public relations team is to help businesses increase their visibility in their community and globally online using the trademarked strategy, the REPUTATION MATRIX™ method.

For more information, contact:
Marjorie Young
CEO of Carriage Trade PR, Inc.
Phone: 912.844.9990
Email: marjorie@carriagetradepr.com

Cecilia Russo
CEO of Cecilia Russo Marketing, LLC.
Phone:912.665.0005
Email: info@crussomarketing.com

Carriage Trade Public Relations and Cecilia Russo Marketing Award Skylar Lanier Summer Internship

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(SAVANNAH, GA) Carriage Trade Public Relations, Inc. and Cecilia Russo Marketing, LLC. have selected Skylar Lanier as a public relations intern for the summer of 2017.

Lanier grew up in Savannah and is currently a rising senior at the University of Georgia. While pursuing degrees in Public Relations and English, she holds the position of Public Relations Chair for the Thomas Lay After-School Program, is a member of the Pi Beta Phi Sorority, and has previously interned with The Georgia Review.

This paid internship at Carriage Trade Public Relations and Cecilia Russo Marketing will offer Lanier experience in press writing, media relations, research, search engine optimization, photography and videography, social media management and community relations.

Carriage Trade Public Relations and Cecilia Russo Marketing Award Skylar Lanier Summer Internship

Skylar Lanier awarded summer internship with Carriage Trade Public Relations and Cecilia Russo Marketing

ABOUT CARRIAGE TRADE PR, INC. AND CECILIA RUSSO MARKETING, LLC
Carriage Trade Public Relations and Cecilia Russo Marketing are Savannah’s premiere reputation management company. The mission of this collaborative public relations team is to help businesses increase their visibility in their community and globally online using the trademarked strategy, the REPUTATION MATRIX™ method.

For more information, contact:
Marjorie Young
CEO of Carriage Trade PR, Inc.
Phone: 912.844.9990
Email: marjorie@carriagetradepr.com

Cecilia Russo
CEO of Cecilia Russo Marketing, LLC.
Phone:912.665.0005

Email: info@crussomarketing.com